To bring awareness to early cancer screenings, we brought Baylor Scott & White Health together with the Dallas Cowboys' quarterback, Dak Prescott and shoe designer/influencer, Jake Danklefs. Dak and Jake shared a special connection in that they both lost a parent to cancer. We captured their story, along with the making of the custom cleat inspired by Dak’s mother who lost her life to colon cancer. The film and the cleats debuted during the My Cause My Cleats game in 2022.
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